4 thoughts on “Social Media MBA – The Reading List

  1. Hi John, 

    Thank you for the list. I have only read a few of these books. I also have a degree in English, couldn’t get a job, went back for a CS degree, hated it, went back for a Biz degree….third time lucky.I just tweeted this to the three Twitter accounts I maintain. Thanks again!James Snider

  2. HI John: I have four books which I’ve found useful to refer to, in the past decade and more of running our web design and marketing business. Robert Kiyosaki’s Rich Dad, Poor Dad talks about the fundamentals of managing money and what is really called a business (being self-employed is often mistaken for being an entrepreneur). If you can, try playing his Cashflow 101 game after you’ve read his book. It makes the ideas a lot more concrete. The second book is definitely Michael Gerber’s E-Myth series which talks about the myths of being an entrepreneur and how to systemize your business, taking it from being a one-man (or one-woman) show to one that can run without you. Third is a book called How To Get Rich by Englishman Felix Dennis – a funny tongue-in-cheek read about how he became rich, his life lessons and why you should never be afraid to pay taxes (it means you’re making money and he pays millions of pounds in taxes). The fourth book would be Donald Trump’s Think Big and Kick Ass. Not many people enjoy the brash and often loud-mouthed Trump but you can’t help but be in awe how he bounced back after his near bankruptcy. It’s all in the mind and never be afraid to think big. 

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