I know we're all *on* social media. And we're all tweeting and posting and promoting stuff all over the place. But do you have a plan? And I don't mean…
To a small blogger, like myself, a single post that generates over 1,200 views in two days is amazing. It's not Viral with a capital "v" but it's certainly viral.…
If we believe Google is now using all kinds of social signals to give rank and value to our content, who's to say that my inclusion on Reddit at all, isn't of benefit?
One of my missions is to provide information and insights to small businesses and other social media marketers like myself. And my mid-year metrics deck is often one of my best opportunities to assess and evaluate my own performance.
Often we are so caught up in the "metrics" we forget that it is a rear-view, it is what happened. We have to understand and keep our eyes on the competition who might be coming up behind us, but our real challenge is the open road ahead. WHAT ARE YOU GOING TO TRY NEXT?
We're all talking and nobody is buying. And on facebook they're not really talking, they're lurking and playing games. STAT: 1 - 10 facebook users ever LIKE something. Errrr...What? And what percentage of those 10% ever buy anything from a facebook ad or link. Quick poll at my current work table 1 woman, 2 men, early 2o's: have clicked on a facebook ad: 1 of 3. Have bought something on facebook: Zero.
If someone has searched for and found an older piece of content, it is likely that it can be refreshed and brought back into the stream of your content. It's all about being found and continuously serving up valuable content.
I heard it again today, "We all know everything, right?" The person asking me the question was making a point about trying to encourage businesses to put money into social…
Social media requires more than a handfull of accounts and a "launch." The results are part of the journey, not merely launch performance numbers. Social media is the conversational part of your overall online marketing plan.
If you are in business you build Powerpoint presentations. (decks) And if you are looking for inspiration or some of the latest data to be gathered and broadcast you'd better get on over to SlideShare.net. And beyond providing you with some amazing information, it can provide you with more readers and a broader audience.