Tag Archives: reading list

Happiness: A Reading List and Lessons Along the Way


Happiness is all about perspective and outlook for the future.

A UCLA study revealed that two distinct groups of people who experienced life changing events, one bad (the death of a loved one) and one good (winning a huge sum of money in the lottery), returned to their relative measure of happiness within one year of the event.

The grumpy folks who won the lottery and were set for life were still grumpy. And the happy folks, even after suffering a great loss were relatively happy after one year.

Hard to believe perhaps, but it makes sense. And during my 40-something years on the planet, I have come across some models of centering, contemplation, recovery and joy that I feel it would be helpful to share. I am not planning a program or any type of revelation, merely an inner dialogue and revelation about some of my greatest comforts and simplest observations and lessons.

Reading and Writing
Books have always formed a huge part of my life. TV never held the sway that the library on a Saturday afternoon did. New books! And writing has come and gone throughout my education and career as a invaluable skill. Sometimes it’s poetry sometimes PowerPoint. Sometimes I am writing songs and other times I am merely sketching architectures for web sites or a new idea I am trying to get across.

  • Drawing (or visualizing and transmitting ideas)
  • Playing Music (getting into a deeper mode of transmission)
  • Playing Tennis (removing the thinker)
  • Being Dad (me, mine and my family)
  • Being Still (pausing between thoughts)
  • Being Happy (pausing to recognize the happiness, both alone and with others)
  • Being a Connector (I want you to succeed, and if I can help or connect you with someone or something)
  • Being a Seeker (can we truly imagine the grandness of god?)
  • Giving Everything Away (I want you to have this)

Books about Thinking or Happiness or the Brain

Books of Great Value in My Life

That’s enough for now, it’s time for the resting part of the equation,

@jmacofearth (also seen on Google+: jmacofearth)

image: happiness, sima dimitric, creative commons usage

LinkedIN Q&A – Does your major in college matter? (maybe not like you imagine)

“So learn to write, learn to express yourself creatively. Then get passionate!”

LinkedIN or LinkedOFF
Question on LinkedIN: What was your major in college and how relevant is it to what you are doing today?

I can’t tell you how many folks I have crossed throughout my career in online media who had degrees that had ZERO to do with Advertising, Marketing or Communications. Actually that’s a pretty silly way of expressing it, because of course I am going to try and tell you. About 75% of my colleagues have degrees in History, Government, English, Latin American Studies and more general Liberal Arts degrees.

My degree was in English Lit. And I would say Liberal Arts degrees are held by some of the most successful creative/strategy folks I have worked with.

So learn to write, learn to express yourself creatively. Then get passionate!

Passion is not about your degree. Your degree is your expertise or subject matter knowledge, but your degree will not teach you how to write. And the only caution to marketing/communication/advertising degree folks: don’t lose sight of the writing and research process. The mechanics of marketing can be learned quickly by smart people. Writing and creativity are the key skills you can hone in college regardless of what degree you pursue.

Buy, by all means, get a degree! And then pursue something you are passionate about. What keeps you up at night and wakes you up early in the morning with a source of energy that is generated from within. On those mornings, like this morning, I still make coffee but I don’t drink but a few sips. Eureka!

permalink: http://bit.ly/college-degree

See also: Writing Degree Zero from Roland Barthes
“Is there any poetic writing?”

Poetry=Prose +a +b +c
Prose=Poetry -a -b -c

One may effect a different dosage in manner of speech, according to the social occasion: here, prose or rhetoric, there poetry or precosity…”

Just for fun, you can now get the above quote on a t-shirt for $12.99.

poetry=prose t-shirt
poetry=prose t-shirt