Keurig #FAIL: Perhaps Not THE BEST CHOICE – An 18 Month Assessment

Keurig #FAIL: Perhaps Not THE BEST CHOICE – An 18 Month Assessment

Update #2: Seems like I’m not the only one with a Keurig bone to pick. A lot of folks responded directly to me, suggesting other brands, and expressing frustration at the Customer Service call that turned out to be a “We’ll sell you a refurbished replacement for $80.” So, do we have to move to stage two? Buy and return? <6 days and counting>

Update: Keurig has responded. I’ll keep you up-to-date with the results. <No further updates from Keurig yet, but it’s the weekend.>

But here’s a thought, “What if the Keurig has the same sales-model as the inkjet printer. They can give away the machine because they make money on every K-Cup sold. Hmmm. Bodes well for a replacement. But it also seems like a waste. I’m not happy at the moment, and the social world is gonna know about it. At least, my little slice of it.

What’s your favorite way to make coffee? Do you have a coffee fetish?

@keurig is on the watch for negative comments


In an earlier post I waxed poetic about my Keurig coffee maker:
So I’m stunned by the coffee that comes out of my Keurig. And I’m not the only one who’s IN TO IT. Two of my coworkers have also bought a Keurig.

Today, I’m not so sure I’m enamored with the beast that spits and moans out a finger of coffee with each gasp. I’m 18 months in and my BEST EVER coffee maker has been limping along for 5 months and I’m about to do the old switcheroo at Target. (is that ethical?) Or maybe I should contact Keurig and ask them about manufacturer’s warranty? (Fat chance!)

And I’m not the only person who’s been experiencing Keurig disillusionment.

So how long should a $150 coffee maker last? In this world of expendable products, and unlimited prosperity, perhaps I’m asking too much for my money. (I remember a Braun coffee pot, normal style, that never wore out, even after 10 years and two house moves.) Or perhaps Keurig has a dirty little secret.

If Keurig is coffee for the affluent (relatively speaking) then maybe we won’t complain as the machine goes south. Maybe we will just toss it in the trash and buy the newer model at the grocery store, or Sears, or Best Buy, or Target. The Keurig is a hit. And we’ve become addicted to the flexible brewing options. (Hot chocolate, multiple coffees and teas, and even hot apple cider – sort of)  I know I would not want to go back to a pot. It’s way too much of a commitment.

Okay, so I’ve been using my brilliant black plastic coffee machine for 18 months or so. I’m using filtered water. The descale light has never come on. I’ve descaled twice anyway, hoping my problem would be solved. I’ve poked paper clips up the nose of the thing, as discovered on YouTube. I’ve banged, prayed, and rattled fresh k-cups over the black bastard, only to get a puff of steam and a spittle of coffee. Sometimes it takes 5 or 6 brews to produce a full cup of coffee.

This not the way it used to be. Nor is it the way it has to be.

So what to do. Bitch online, like this. Tweet it and hope Keurig is listening and offers me a free fix. Call them on the phone. Email them. Return my machine to Target?

Either way, I’m not so happy with my Keurig at the moment. I’m off to bang it into submission and see if I can produce a second cup before I tackle this problem.

keurig fail - the 18 month assessment
this is after TWO brew cycles

Note: This was not a post I wanted to write. I wanted my Keurig to work. I’m doing another descaling now, to see if I can get another cup this morning. GRRRR.

@jmacofearth (also seen on Google+: jmacofearth) permalink: ‎

And in the wonders of Google Adsense advertising, look who showed up on my blog.

Keurig post triggers K-cup advertisement on Adsense

More for your LEARN box of social media:

Most people don’t really enjoy being mean; they do it because they can’t help it. (from Graham’s Hierarchy of Disagreement)

This Post Has 2 Comments

  1. Sounds super frustrating. I hope something works out for you!

    1. Well, so far I’ve gotten referrals to their customer service #800 number. So, #fail at this point. Thanks for your comment.

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