In this 90-second video I look several reports from Altimeter Group on how the role of the social media strategist will evolve. How can a strategist address today’s challenges and keep your business focused on results rather than reaction.
The strategist’s goal is to keep your social media engagement plans current and effective. By allowing a member of your team to focus extensively on social media you are more likely to experience the potential success and avoid the overload and reactive nature of social marketing.
See Also: How a Multi-Channel Strategy can increase your business with social media: Beyond the Page (Video)
Link to the mobile version of my Visual Resume